Our objective was to create awareness among the masses regarding the cause of the spread of typhoid. As it was the beginning of summer and people were eating and drinking cold things to beat the heat from stalls a surge in typhoid cases was seen. We tried to tackle it by creating awareness.
Our VCAN division started working on it. They gathered the data and then adjusted it in a 2 to 3 minutes video for people to watch. The video was launched on the Facebook page and it was a success. It got the attention of a lot of people and we can say that it was an amazingly effective project